Privacy Policy

1. Introduction

AFX ("we", "our", or "us") is committed to protecting your privacy and ensuring a secure experience while using our AI-powered messaging automation platform. This Privacy Policy explains how we collect, use, process, and protect personal data when you interact with our services via WhatsApp, Facebook Messenger, Instagram Direct, and Email.

2. Information We Collect

To provide our AI services, we may collect several types of information:

• Communication Data: The content of the messages you send and receive through our platform, including text, media, and metadata.
• Identity & Contact Information: Your name, phone number, email address, and platform-specific identifiers (such as WhatsApp IDs or social media handles).
• Technical Information: IP addresses, browser types, and device information used during interactions.

3. How We Use Your Data

We use the data we collect for the following purposes:

• Providing Service: Powering the AI interactions to answer queries and provide support.
• Appointment Scheduling: Facilitating bookings and managing calendars through our integrations (e.g., Cal.com).
• Service Improvement: Improving our AI models and user experience through anonymized or aggregated data analysis.
• Security & Compliance: Protecting our infrastructure and satisfying legal requirements.

4. Third-Party Integrations & Data Sharing

AFX integrates with several third-party providers to deliver its services. Your data may be processed by:

• Meta Platforms: For delivering messages across WhatsApp, Messenger, and Instagram.
• AI Infrastructure: Processing message content through AI providers such as OpenAI, Anthropic, or Groq to generate responses.
• Scheduling Services: Managing calendar data through Cal.com.
• Hosting & Storage: Our platform is powered by robust cloud infrastructure such as Cloudflare and Vercel.

5. Data Retention

We retain personal data only as long as necessary to provide the requested services or as required by law. Message logs are generally kept for a period relevant to the active interaction or as configured by the business using our bot services.

6. Data Security

We implement industry-standard security measures, including encryption in transit and at rest, to protect your data from unauthorized access, disclosure, or destruction.

7. Your Rights

You have the right to access, rectify, or request the deletion of your personal data. Users may request the deletion of their data at any time through our dedicated data deletion request page. We comply with GDPR and other international privacy standards where applicable.

8. Changes to this Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or service offerings. We will notify you of any significant changes by updating the 'Last Updated' date at the top of this page.

Contact Information